World Television is an international communications agency with a 25+ year history of working with some of the world`s largest companies and brands. In 2018 Media Frontier joined the WTV Group, initiating a rebrand and refreshed market position for the company as it became wtv.
To launch their new brand, wtv. required a completely redesigned and freshly developed website, punchy brand communications, and a stellar launch video to match their evolving image and service offering. Media Frontier spearheaded every step of the brand transformation of our new parent company.
The new wtv. website is designed around the four pillars of their business offering: We Create, We Deliver, We Amplify, We Consult. It honors wtv.’s long history while modernising the brand’s visual appearance and driving home the core messages of the new brand.
We incorporated bright colors, animations, and moving images in a contemporary, continuous scroll design. To better showcase wtv.’s robust portfolio we added video-focussed case studies. As part of our brand communications offering, we updated the company description and service offerings, portraying them in eye-catching, animated sections. We also added a blog for increased content marketing opportunities. The WordPress backend is user-friendly for ease of use by the wtv. team. All of these components and messaging are showcased in the animated launch video.