November 14, 2018
Employee generated content (EGC) sounds great and many communications experts are ready to jump on board. It has a plethora of uses, from internal training to testimonials to connecting globally dispersed team members, to name a few. In practice though, EGC content can be easier to talk about than to actually create, especially video content. It may sound like a fantastic idea to management but be met with a lackluster employee response.
Lack of response from employees could be initiated by:
Even if you can motivate your employees, it can also be difficult to capture good content, due to:
How do you circumvent these issues?
CREWSTUDIO app is the tool that we recommend using for EGC video projects. It has an easy to use interface and includes built-in task lists and filming tips. Submitted content is stored on a secure server and is professionally edited by wtv. to create a high-quality EGC video for your communications. It’s also cost-effective. Projects start at just CHF2,500. Get started with your project today or request a demo to learn more.